When Legoland Florida took over the site of the old Cypress Gardens theme park, it faced the challenge of making a park that was plagued by financial troubles and sporadic closures and reopenings in a viable tourist attraction.
In April, Legoland will celebrate its first six months of operation, and so far it seems like its parent company, Merlin, has breathed new life into the Winter Haven, Florida, park and turned it into a popular destination.
Speaking at the opening of the Fresh From Florida greenhouse, Legoland Florida’s latest attraction, General Manager Adrian Jones called the park’s initial projections “woefully inadequate.” The park even reached capacity multiple days during the Christmas holidays, when it held its Christmas Bricktacular celebration and sprinkled Santas throughout Miniland USA.
I interviewed Jones about the park’s future, including the additions since its opening and new plans for the future. As you can see in the video at left, Legoland Florida is rapidly moving away from a quick one-day visit to a multi-day destination.
In our interview, Jones also discussed the ways in which Legoland will continue to incorporate the Cypress Gardens spirit. The gardens are open to guests, and the park added Lego Southern Belles as a tribute to the live costumed women who once strolled the grounds. The greenhouse was once a butterfly garden, and Lego butterflies now grace its interior along with the farming scenes. You can even by Cypress Gardens-themed merchandise.
The park has already evolved in many ways, from added attractions, models, and sponsorships to expanding food menus. Its water park opens on May 26, and an on-site hotel is reportedly in the works, although there’s no set date for its construction.
These books will tell you more about planning a trip to Legoland Florida to see the Fresh From Florida greenhouse and the other rides and attractions:
- eBook Guide to Legoland Florida: Kindle and Nook
- Legoland Florida for Adults: Kindle and Nook